Toronto Wants More Gays
The city of Toronto has launched an expensive new ad campaign in hopes of attracting gay travelers. The campaign, whose tagline is “as gay as it gets,” is primarily targeted toward gays in the U.S.
In a completely unrelated story, Toronto’s CN Tower now lights up in rainbow colours at night, thanks to a sophisticated new LED system.
- T.O. aims to attract more gay tourists [Canoe]
- Toronto targets lucrative group: gay U.S. travellers [Globe and Mail]
- CN Tower to light up Toronto skyline [Canada.com]