Anthropologist Sends Kraft President To Observe Gays
January 20, 2010
Dr. Morgan Gerard, an anthropologist hired by Kraft Canada to do market research, has sent the company president to Ontario to personally observe a gay family.
Gee, I’m part of a more complex and interesting demographic than I thought. Only corporate-funded anthropology research can fully unlock the enigma surrounding how often we gay people buy Oreos.
- Kraft goes inside the kitchen of the Canadian family [Parent Central]